Digital Advertising

Google Ads

Digital Advertising Term

Google Ads is an online advertising platform developed by Google where advertisers pay to display brief advertisements, service offerings, product listings, and video content within the Google ad network to web users. It operates on a pay-per-click model where advertisers bid on keywords and pay when users click on their advertisements. Google Ads enables businesses to reach targeted audiences across multiple channels including search, display, video, and apps.

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More Digital Advertising Terms

Cost Per Click (CPC)

Cost Per Click (CPC) is a digital advertising model where advertisers pay a fee each time someone cl...

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