E-commerce Transformation for Colchões Lowcost
Case Study
e-commerce
retail
digital transformation
SEO
conversion optimization

E-commerce Transformation for Colchões Lowcost

Digital JATO helped Colchões Lowcost transform from a traditional mattress retailer to a successful e-commerce platform, achieving 300% sales growth in 6 months.

June 15, 2025
1 min read

Key Results

Digital JATO helped Colchões Lowcost transform from a traditional mattress retailer to a successful e-commerce platform, achieving 300% sales growth in 6 months.

<h2>Project Overview</h2><p>Colchões Lowcost approached Digital JATO to transform their traditional mattress retail business into a modern e-commerce platform. The challenge was to create a user-friendly online store that could compete with established players in the Portuguese market while maintaining their competitive pricing strategy.</p><h3>The Challenge</h3><p>The client needed a complete digital transformation, moving from a brick-and-mortar operation to a fully functional e-commerce platform. Key challenges included inventory management, payment processing, logistics coordination, and building customer trust in online mattress purchases.</p><h3>Our Solution</h3><p>We developed a comprehensive e-commerce strategy that included:</p><ul><li>Custom e-commerce platform development with intuitive product browsing</li><li>Advanced filtering system for mattress specifications</li><li>Secure payment gateway integration</li><li>Inventory management system</li><li>SEO optimization for Portuguese market</li><li>Mobile-responsive design</li><li>Customer review and rating system</li></ul><h3>Results Achieved</h3><p>The new platform launched successfully and exceeded expectations:</p><ul><li>300% increase in monthly sales within 6 months</li><li>45% improvement in conversion rate</li><li>60% of traffic now comes from mobile devices</li><li>Average order value increased by 25%</li><li>Customer satisfaction score of 4.8/5</li></ul>

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